If you’ve got a sweet tooth, boy, have we got a treat for you. Michal Kahn’s Instagram feed is like a page out of Willy Wonka’s playbook; it’s full of magical floral cakes and picture-perfect pies that’ll have you running to raid your cookie jar for a sugar fix. With bakes this good it’s perhaps easy to see why Michal Kahn, our ‘multi-passionate’ guest on this week’s Sparkle & Thrive podcast, went from 170 to more than 5,000 followers in a matter of months.
But here's the crazy thing: Michal used to hate social media. Before joining TechPixies, she thought the digital revolution had passed her by and was quite happy in her low-tech bubble. But then lockdown hit and Michal realised the modern age was biting her in the (definitely not soggy) butt. And this is why this episode is an absolute must-listen.
Here’s why you need to tune in
You’ll hear how TechPixies helped Michal whip her social media into shape and you’ll learn how Michal discovered a love of Instagram that now runs so deep she’s coaching other women to grow their following (does that make her an educaker? 😂). Since joining our free training in April and then moving on to our 90-Day Transformational Social Media Magic Course:
✨ She’s seen explosive growth in her Instagram followers and engagement (in fact, her account is so busy, she’s had to employ a community manager) #WIN
✨ She’s in talks with a brand about sponsorship #WIN
✨ She’s helping a semi-famous chef to grow their account #WIN
✨ She’s running her own six-week Instagram coaching course #WIN.
It’s safe to say Michal is absolutely crushing it. And it’s all because she got curious and took action.
Here’s what to listen out for:
[01:49] She might be Insta’s newest star, but Michal didn’t start out that way.
[08:52 ] Michal reveals the transformation she's experienced (hint: the TechPixies tribe is everything).
[15:37] Michal isn’t just a baking obsessive. Learn how TechPixies helped her unlock her newfound passion for coaching.
[18:49] Michal has this top tip for the camera-shy when it comes to doing a live.
[27:17] Hear Michal describe what’s been working for her on Instagram.
[31:20] Gather some top tips on channelling your ideal customer.
[34:27] Learn how to find your niche on Instagram.
[37:20] Hear Michal and our founder Joy discuss the importance of nailing your USP.
[45:19] Michal closes with some excellent tips on upping your engagement.
While we mount a campaign to ensure Michal enters The Great British Bake Off next year, we recommend you try one of her brilliant recipes and then press play on this week’s episode.
For links and resources mentioned in this episode, please head to our website.
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Thanks for listening!